Brij™ O20-SS-(RB) (Oleth-20) – Solubiliser & Emulsifier for Shaving Gels & Cosmetics

Brij™ O20-SS-(RB) (Oleth-20) is Croda’s RSPO MBAL-certified nonionic surfactant built for formulators who need reliable solubilizing and emulsifying performance in water-based systems — and who care about where their ingredients come from. As an ethoxylated oleyl alcohol with a high HLB value, it excels at bringing hydrophobic ingredients — oils, fragrances, essential oils, oil-soluble actives — into clear, stable, water-based formulations without cloudiness or separation.

Its standout application is shaving gel formulation, where it plays a critical structural role: solubilizing the lubricating oils and conditioning agents that give a shaving gel its glide, while maintaining the clear, uniform gel texture that consumers associate with a premium product. But its utility extends well beyond shaving — it’s equally effective as a fragrance solubilizer in sprays and micellar waters, as an emulsifier in lightweight skincare formulations, and as a clarity-preserving surfactant in cleansers and face washes. The RSPO MBAL certification adds a meaningful sustainability credential for brands building responsible supply chains.

Key Benefits

• Excellent Solubilizing Power – effectively dissolves oils, fragrances & oil-soluble actives into clear, stable water-based systems
• Efficient Emulsification – blends oil and water phases and prevents separation in cosmetic formulations
• Ideal for Shaving Gels – creates smooth, uniform, clear gel texture with enhanced glide and application
• RSPO MBAL Certified – sustainably sourced raw materials supporting responsible ingredient supply chains
• Versatile – suitable for shaving, skincare, cleansing, and fragrance solubilization applications

Applications

• Shaving gels & shaving foams
• Cleansers & face washes
• Cosmetic gels & skincare formulations
• Fragrance solubilization in sprays & micellar waters
• Lightweight emulsions & water-based personal care products

Recommended Usage Levels

Technical Profile

• INCI: Oleth-20
• Trade Name: Brij™ O20-SS-(RB)
• Manufacturer: Croda
• Appearance: Clear to slightly viscous liquid
• Type: Nonionic surfactant
• HLB Value: High (excellent for O/W solubilization)
• Function: Solubiliser, emulsifier
• Sourcing: RSPO MBAL Certified
• Grade: Cosmetic

Formulation Tips

For fragrance solubilization, pre-mix the fragrance or essential oil with Brij™ O20 before adding to the water phase — this ensures the clearest possible result. In shaving gel formulations, combine with a carbomer or hydroxyethylcellulose gel base for optimal texture and stability. Its high HLB makes it an excellent complement to lower-HLB emulsifiers (such as Span 83) in balanced emulsifier systems. Compatible with most cosmetic actives, preservatives, and humectants across a wide pH range.